When: 8/13/2011 - 8/14/2011

Belk’s store in Oxford will host its annual KidFest in-store event from noon to 3 p.m. Saturday. The event will highlight Belk’s latest fashions and trends for children, and will feature a fashion show, refreshments, music, games and prizes. KidFest attendees can enter the “Design Your Own Keds Shoe” coloring contest in the children’s shoe department during the event. Participants can submit entries in the following categories: 4-6-year-olds, 7-9-year-olds and 10-12-year-olds. A winner will be selected from each of the categories and awarded a $500 Belk children’s apparel and shoe shopping spree. One of the three age category winners will also be designated as winner of the grand prize — a custom-made pair of Keds shoes featuring the winner’s design. Children who serve as models during the event will receive a 25 percent off coupon for purchases in the children’s department. All other participants will receive a shopping pass for an extra 15 percent off on purchases of sale and clearance merchandise in the children’s department. Call the local store for details about the event as well as modeling opportunities for children.